Beauty,  Make Up,  Reviews

Going #FaceUnderCover with #AvonMadeForMe

Over the last few weeks I have been reviewing two new products from Avon True’s #MadeForMe range. The items were sent to me by Beauty Bulletin, and along with some other bloggers, I participated in a really great surprise campaign and reveal!

I don’t know about you, but I had slightly negative (if any at all) connotations to the Avon brand. In my mind they were an ‘older’ makeup brand with not much to offer. I can very gladly say that my opinion has done a 180° turn.

Flawless Liquid Foundation 30ml – R154.90

Avon True’s Flawless Liquid Foundation comes in 11 different shades (most of which are suited to medium to deep skin tones, which is a win for the women of South Africa) and follows the trend started by Fenty Beauty and joined by other brands such as Sorbet. The line is all about inclusivity, ensuring that every woman in our ethnically diverse country will be able to find her colour match. I for one LOVE the ‘trend’ and am happy to see brands expand their ranges.

I was sent the Flawless Liquid Foundation in the three lightest colours from the line (no surprise). It is described by Avon as a full coverage foundation with a natural finish.  It claims to conceal flaws and last throughout the day, all while providing an SPF15 coverage factor.

What Avon Has to Say

Why you need our liquid foundation

  • You get full, flawless coverage that lasts all day
  • Formulated with Colour IQ technology for a shade that perfectly matches your skin tone
  • Convenient pump dispenser for mess-free application

The Good

This foundation is flippin awesome. I was so impressed with the results. I wore the Flawless Liquid Foundation out for the night (about 6-7 hour wear time) and had fabulous, natural-looking, perfectly-in-place makeup at the end of it.

I used a sponge to apply the product (same as I normally do) and ended up needing only one pump to sufficiently cover my entire face. The feeling was super comfortable from the beginning, and stayed o until I took it off.

No flaking, creasing, cracking, rubbing off or disappearing here. The foundation lasted beautifully and didn’t pick up on any hairs or dry skin, despite being a thicker formula than I am used to.

The Bad

No product is perfect right? Honestly, this guy comes pretty damn close, but its one fault is that the shade range is not light enough for my natural skin tone. I was only able to use the lightest colour after fake tanning!

Don’t get me wrong, I realise that I am super pale and that I struggle to find a colour match with most brands, but the fact that Avon marketed this range to have something for everybody left me disappointed.

All this being said, I would rather have a brand not extend their shade range in my direction than have them neglect the other side of the spectrum. After years of brands only catering to ‘fair’, ‘light’, ‘porcelain’ and ‘ivory’, it’s refreshing to see brands stock shades that correctly reflect the country’s demographics.

I personally use liquids when choosing a foundation type, and go for a light to medium coverage. While the Flawless Liquid Foundation therefore suits my preferences perfectly (except for maybe being fuller coverage than I need), other women have different tastes when it comes to their foundation. Fear not, because Avon True has got you covered (get it?).

For light coverage, you can pick up their Mark CC Cream (with SPF50+ and a natural finish) or their Finishing Pearls (a mattifying face powder).  For those who want a bit more coverage, the Nude Matte Liquid Foundation has a light to medium coverage and a natural finish. Medium coverage can be achieved with their Cream-To-Powder, with an SPF20 and a guaranteed long lasting finish.

Glow Bronzing Pearls 22g – R129.90

Despite the press-drop/campaign revolving around the foundation, for me, the real show-stopper was the bronzing pearls. I’ve always felt that these pearly-type products are a bit gimmicky. They’re difficult to travel with and inconvenient to use. Boy did Avon prove me wrong.

There are three different colours of pearls in the container, a bronze, a pinky-red and a nudey colour. By swirling a stippling brush (my applicator of choice) through the dish, you pick up quite a lot of pigment, so a light hand is advised.

The resulting colour is pretty warm-toned, which would probably suit a darker skin tone better (as a bronzer), but is not unusable for fair tones. As a blush though… wow. The colour is so warm and summery and natural. It looks like a fresh-off-the-beach flush and applies so smoothly.

When I used the bronzer as an actual bronzer, I used an angled blush brush to dust it over my forehead and cheeks. Again, it suited me a lot better after a (fake) tan than it did when I was pale.

I know it seems like an unnecessary makeup product (is it a blush, is it a bronzer, is it both?) BUT I will without a doubt recommend this to everyone I know, and repurchase it as soon as it’s finished.

I have enjoyed being involved in this project so much! It has been so much fun to have my readers guess the brand behind the foundation, and see all the other involved bloggers’ thoughts. Did you guess correctly? Let me know what you think of the foundation if you get round to trying it!






Disclaimer: Due to the nature of the Beauty Bulletin campaign, I was required to produce a certain number of social media posts (stories, posts, articles, etc.) before I was sent the products. That being said, I was not paid for my participation or required to include any opinion other than my own honest one.

More like this: If full coverage isn’t your cup of tea, click here to read how I achieve a more natural, dewy look.


One Comment

  • Refiloe

    I’m honestly so keen to try this foundation! I’ve been wondering if Avon provides samples for shade testing. I need to find out and see if I can get my match. Long lasting, full coverage foundations are my fave!

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